ARPU, CCR, NPS, TTV, CLV…if you’re a tech start-up, you can easily get lost in customer success lingo! [Translation: Customer Health Score, Customer Churn Rate, Net Promoter Score, Time to Value, Customer Lifetime Value] They’re all essential KPIs for today’s software development solutions and services that are mostly customer-centric. And based on the “happy customers=happy business” motto, companies focus on constantly improving…
If there’s one thing all subscription apps-based business owners fear, that’s spending all their time and effort building a fantastic product that no one ends up using. If you want to avoid bleeding a lot of users (and money), you need to have a clear action plan on how you’ll drive product adoption. Why? Product adoption will help you make your ROI…
This is our take on what product-centric content is, how it differs from other types of content, and how it benefits Software as a Service businesses in particular.
The question is not if you should start a community but how you can use Telegram marketing to get in front of your blockchain audience ASAP. This is how.
Discord became a mainstream channel where you can organically promote your brand. Check essential tips and how we use Discord in B2C marketing.
