Hello marketers and search optimization experts! We know how important app store optimization is for the future of a new app. Approximately 342,000 apps are downloaded per minute. So, how can you make sure that users see and download your app?

If you want your app to rank higher, we got you covered. For our newest guide, we picked the best pieces of advice for App Store Optimization. In this Complete ASO Checklist, you will find tips on how to optimize different elements, from the App name to App Indexing.

You have an amazing app but the number of downloads is really small? It’s probably caused by lack of optimization.

Download this App Store Optimization Checklist for FREE.


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Why you need this App Store Optimization checklist?

After reading this complete checklist you will:

  • Have a clearer picture of all the ASO elements;
  • Know how to optimize each ASO element;
  • Learn valuable tips and tricks to rank higher on Google Play or Apple App Store;

This Complete Checklist takes every element separately to show you exactly how to change, add or select the best name, keywords, and description. We included requirements such as the character limit (for the app name, app description, and app subtitle) and the dimensions for pictures and promo videos.

This App Store Optimization checklist contains:

  • Keywords
  • Name
  • URL
  • Description
  • Category
  • Icon
  • Photos
  • Promo Video
  • Feature graphic
  • App localization
  • Number of downloads
  • Number of uninstalls
  • App usage
  • Backlinks
  • App Store ratings
  • App size
  • Updates
  • Pricing
  • Compatibility
  • Indexing

Since there are a few differences between Google Play Store and Apple App Store when it comes to optimization the app page, we decided to split the Complete Checklist into two parts. The first one is dedicated to Google Play ASO, while the other focuses on Apple App Store ASO.

App Store Optimization is crucial for any app. Once you optimize all of the elements presented in this guide, your app can get up to 30x more downloads and it can bring 35x more revenue.

This Complete ASO Checklist is going to help you optimize the page of your app in order to rank higher and get more downloads.

Download this ASO Checklist and start optimizing your app now!